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Many of Chrysler's problems when Iacocca came on the scene were mismanagement and not necessarily the products. Over-dependence on rentals, excessive production capacity, over-dependence on the RV industry, as someone else said "poor planning". I've had 70's Chrysler products that were pretty good compared to some of the garbage coming out of Detroit back then.
That's not to say they didn't have their fair share of lemons (e.g. Volare/Aspen). I know people who bought those and that didn't outrun their payment books before (literally) falling apart.
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