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"General" was a name brand used in many electronics Japanese goods, perhaps a more marketable and "american" sounding name, for sure.
Obviously that gear never made it to the US under that name because of General Electric.
Another classic example of this is the "National" brand used by Matsushita Electric Co. for many years. In order to sell the products in the US they had to relabel the products "Panasonic" because "National" was registered to the National Radio Co. a manufacturer of Shortwave radios.
National Radio went out of business, and I guess Matsushita could have attempted to use the name "National" here in the states. Instead they completely switched to "Panasonic", even in Japan. For some time during the mid to late 1970s, they labeled their products as "National Panasonic", a transitional period for them, I suppose.
Regards,
crooner
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Marantz 7, 8B & 10B
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