Depending on where you are you may not notice much of anything but then if you are far enough away from the transmitter you may get no signal. Or at least the signal will not be good enough to decode. I plan on facing away from Verizon and AT&T and mooning them since it was their lobbying for the frequencies that got the whole thing in motion. Digital transmission has good points, namely being immune to noise. However, if you know how MPEG2 works expect to see those funny 8x8 pixel blocks on the screen occasionally an hear MP3 sound. Unlike analog, a digital signal does not get snowy, once the receiver cannot distinguish between ones and zeros you get nothing, nada, no peecture.
Oh yeah, this 77 year old granddad did buy a new TV, or at least the local power company bought him one after they screwed up a sub station transfer.