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The nuvistor was among the last major breakthroughs in vacuum tubes, on the market about the same time as GE's Compactrons. GE promoted its tubes and the sets that used them as being "space age". "New Vista" must have sounded fresh and, well, new, in the early 60s. I suppose by the early 70s it had begun to sound stale. I doubt even in the sixties if most folks knew the name connection.
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Bryan
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