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The picture is an off-screen shot shown in an early color TV book by Morton and Zworykin. Don't know if it was lifted for this mag cover, or if Philco had a copy of the slide and a flying spot scanner. If the picture was cut in, it appears to have been distorted for the correct perspective. I would rather suspect it was actually taken off the screen, but perhaps a second exposure with the lights out that was then cut in. This was a trick used to get "actual off screen pictures" without glare from lights reflecting off the tube.
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