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Running incandescent studio lighting at 70% for the base setting has been a long-term practice, since before color started. It greatly increases the bulb life, and provides a base light from which the lighting director may go up or down. The cameras would have been (or should have been) white balanced on this base level.
Regarding the use of toned white clothing, since the white color of a TV set is nowhere near the typical 2750K home lighting, fudging the color of white objects is likely to be unnoticed unless someone comes on screen with a real white shirt.
Last edited by old_tv_nut; 06-22-2009 at 05:14 PM.
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