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I am fairly certain (but not 100%) that this is black & white. A color would have more controls up front and, on a GE, it would have their "3 shields" color emblem. I would agree that it probably dates from about 65-67. "Insta-view" means that it has a feature where the tubes are kept on at lower voltage even when the set is turned off, allowing the TV to spring to life very quickly when turned on. When energy prices went up in the early 70s, this practice was discontinued. I don't think it became common until later in the 60s. Instant-on tended to be hard on picture tubes, causing them to wear out prematurely.
If this is a b/w set, it has little value, although it would have been one of GE's better b/w sets at that time. It would have more value if color. Either way, it could be brought back to life. Who knows, it might even work as-is. Best to take some precautions before trying it...but I'll leave that advice to someone else. The set should be saved as not many of these are left.
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Bryan
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