This was clearly designed by someone more interested in the cuteness of the animal than in actually supplying an antenna that works. Some quotes I find a bit entertaining from the brochure:
"Outperforms all others" - quite possibly it does, as long as you're thinking of all other indoor TV antennas that look like a red dog.
"Improves reception of high frequency signals of the standard frequency modulation broadcast of black and white as well as color television broadcasts" - Hmmm... given that the video part of a TV signal was VSB AM, and not FM, maybe this could be used as an excuse why it didn't work very well...("I guess you just don't have standard FM TV!") And it gives you some insight into just how much technical horsepower there was in the company that produced this!
"Eliminates all mixed signals and multipath distortions" - Betcha it doesn't!!!
On the supplemental typewritten instruction sheet, I love this part:
"If you can't get a good picture, now move the pet around slowly... Now slowly move pet back to top of the set. At this point, antenna has been matched to tuner in your set." - Ya really think so? Then why is the picture no better than it was before?
I bet this thing was sold by mail only, so it would be a bit of trouble and expense to actually return it after trying it out!