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In the early 90's, Zenith and RCA both turned out models specifically for certain stores, but the only difference was often the model number. For example, Circuit City used to advertise a Zenith 19" portable for $199 retail that wholesaled to us dealers for $229. The only difference between the two was the model numbers, and theirs didn't include a remote control. The sets were exactly the same inside, theirs even had the remote sensor so you could actually get a universal remote and use it.
Zenith also limited the sales of certain lines to some stores. They had a "Sound By Bose" line that they only sold to certain "top tier" dealers. The local distributor got to select a hand-full of dealers in their area that could sell that line.
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