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That word "custom" really got overused back then. I'm thinking of cars & trucks, mostly, what with Ford's "custom cab" and Chevrolet's "custom deluxe". Someone used an emblem reading "custom color" on their tv sets. I don't know what is supposed to be so impressive about it, considering that all these examples were cranked out by the hundreds of thousands!
Oh...I think that Philco looks GREAT! A super save.
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Bryan
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